As I lovingly covered in a previous article, one of the best parts of sifting through early movie magazines is getting to see all those priceless letters to the editor. (And of course we have our dearest friend Lantern to thank for getting to see all those magazines in the first place!)
We love thee, Lantern!
Month after month movie fans would send in their opinions on anything and everything relating to the film industry: which films they enjoyed, which films let them down, which stars they adored, and even, at times, which stars they didn’t adore at all. Continue reading
You know how you page through those coupon magazines and the pages toward the back are always stuffed with silly ads for everything from creepy porcelain baby dolls to bunion removers? Or how you spend several minutes furiously paging through dozens of full page clothing ads in fashion magazines until you finally find some articles?
Well, I’ve discovered that times haven’t really changed. Fan magazines back in the Roaring Twenties and Edwardian times were also full of silly ads, although admittedly with very charming fonts.
Circa 1916, Motion Picture Magazine.
While reading through ‘10s and ‘20s movie magazines (like Photoplay, Moving Picture World, etc.) I began to get addicted. Not just to the rare photos, the goofy old ads, or the almost equally goofy fluff articles, but to the Letters to the Editor. They are, I kid you not, absolute gold, and if the printed letters had any weight to speak of you bet they would be worth that weight in absolute gold.